“Principe di Savoia” luxury hotel, Milan

Interior decoration project for the prestigious Hotel Principe di Savoia in Milan comprehends the whole bedrooms set (300) camere, suite, hall, business centre and hallways.

Hiding the site area with panels identical to the pre-existing walls, installation works were carried out without suspending hotel workflow and impeding demanding customer acceptance, even during Hall renovation works.

Place: Milan
Sector: Luxury Hotel
Client: Hotel Principe di Savoia
Technology: Digital Fresco, Decorative Film
Location: Bedroom, Hall, Hallway

Design days

Installation days


  • Indice difficoltà progettazione 80%
  • Indice difficoltà posa in opera 90%
  • Ostilità agenti atmosferici 40%

Progettazione affreschi in collaborazione con l’interior designer Eric Egan.

Eric Egan

Interior designer

Siamo rimasti pienamente soddisfatti del lavoro di Demart, e letteralmente entusiasti della qualità del loro affresco digitale.

Ing. Capitani

Direttore lavori


Digital fresco is an innovative decoration technique that uses digital processed images, transferred on surfaces of any kind and dimensions.

Digital fresco is not a film application on wall surface, but a real transfer process that takes the color onto the wall and paints it like brush made. The final result will be that of “fresco effect”.

Initially made for murales, the digital fresco technique extended its use to a wide range of materials like wood, plaster, concrete, bricks: digital fresco versatility makes wall decoration possible even on the most challenging surfaces (with irregularity and roughness up to 7-8mm), adapting to surface variations like archways, edges and corners.

Digital fresco manufacturing and installation: how it works

Using a pigment transfer technology, the specular image gets printed on a transfer paper. The paper pose will take place after the application of a special adhesion substance that, penetrating into roughnesses and porosity, makes pigment colors joinable to the surface.

After removing the transfer paper, we proceed to the final treatment to fix and protect the digital fresco image.

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